Does Baijiu need to be decanted?
Many baijiu drinkers pour their liquor into decanters before consumption, believing this ritual enhances flavor…
Read MoreMany baijiu drinkers pour their liquor into decanters before consumption, believing this ritual enhances flavor…
Read MoreAlcohol has captivated humanity across eras. Ancient Chinese poets sought inspiration in wine cups, while…
Read MoreIf you ask a novice, answers will include “spicy,” “burning,” or “choking.” Enthusiasts describe it…
Read MoreTo some, it’s liquid ambrosia – velvety and complex. To others, fiery and challenging. The…
Read MoreChina’s baijiu industry has maintained steady growth in recent years, driven by premiumization and increasing…
Read More1. Breaking News from the Dirt: A Boozy Time Capsule Picture this: In 2025, a…
Read MoreMany assume the baijiu industry is wildly profitable—claiming that “a $1.5 per pound liquor sells…
Read More1. Never Drink on an Empty Stomach Alcohol absorbs rapidly when your stomach is empty,…
Read MoreAll aroma types of baijiu will develop aged flavors and evolve in aroma over time,…
Read MoreAbout Our Baijiu Packaging
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